Names have been removed and details have been changed to protect the privacy of individuals.
We helped candidates from all experience levels
and industries land their dream job!
Adam
Challenge: Trouble Highlighting Skills and Career Progression
Writer: David West
Adam had worked in the IT field for more than 15 years and 12 of those at the same company. Feeling his career stagnating at the
same, non-technical company, he felt he needed to move on. In designing his own resume, he had trouble highlighting his skills
and career progression in a clear, concise format. Adam’s resume had long lists of technical tools, skills, and experience
interspersed with block paragraphs of duties. Two features often listed as most off-putting for hiring authorities.
Through a careful rewrite and focus on inviting formatting, we were able to create a concise, informative, and appealing resume
showcasing Adam’s skills, accomplishments, experience, and career progression.
How We Helped - Key changes
Organized the contact information and added a job title and specializations pulling the title and key responsibilities
from the job posting for better ATS results
Reworded and reformatted the summary section highlighting years of experience, abilities, and expertise in a short,
concise, and inviting paragraph
Reorganized and simplified the “Areas of Expertise” into two more appropriate sections, Core Competency and
Technical Proficiencies
Consolidated a 2 ½-page resume to under 2 pages by capitalizing on real estate and making strategic use of bullet points
and white space to lead the reader along in an effortless retrieval of information
Correct grammar and spelling errors and summarized the block of text and 19 bullet points into 8 pithy, active statements
clearly describing past duties
Formatted for ATS Resume Scanning Most Employers use
Keyword Optimized to Perform well in ATS Scans
John
Challenge: Not Receiving Interviews
Writer: Michael Aperauch
John was an executive-level professional pursuing a C-suite role in Sales and Marketing. But his resume, both in its aesthetic
style and its content, reflected a more mid-level applicant. He received callbacks and emails, but only for positions that
he might have considered over a decade ago. He wasn’t being noticed for the roles he wanted, and knew he was qualified for.
After reviewing his resume, the issue was clear: a junior-level format that focused less on achievements, and more on responsibilities,
and did not lean heavily enough on executive keywords.
How We Helped - Key changes
Collaborated with John over the phone, discussing his roles and helping him reevaluate his career history and think of
achievements he hadn’t included.
Prioritized accomplishments that could be quantified with numerical figures, including the number of team members he
led, and how much revenue he generated in each role.
Reframed existing responsibilities as key contributions or accomplishments that delivered more significant value to
the company.
Added some color to show the level of effort John could bring to the table, something his original
(which is a more basic Word template) lacked.
Focused on including keywords that were more relevant to a senior-level executive.
Formatted for ATS Resume Scanning Most Employers use
Keyword Optimized to Perform well in ATS Scans
Lori
Challenge: Career Change
Writer: Shelby Harayda
Lori was working in the finance field for several years before deciding to return into the marketing field. She needed help
highlighting her past marketing and sales background that was from 15+ years ago. As a result, Lori’s resume had too
much information focusing on her finance experience rather than the current industry she was applying to, making it
difficult for a hiring manager to quickly scan and understand what career path she was seeking.
We started off by researching the types of positions Lori was targeting. Her current resume included too many
bullet points of general duties rather than focusing on accomplishments and transferable experience.
How We Helped - Key changes
Added detailed qualifications summary and list of core competencies that focused on relevant skills/abilities to
target industry for better ATS results
Reorganized and reformatted the job summary section by including short, concise paragraphs and bullet points selected achievements/accomplishments.
Developed “Additional Experience” section to strategically highlight relevant marketing experience without dates to avoid aging career history.
Reformatted “Educational Background” section to be reflected at the top of first page of the resume.
Corrected spacing and font inadequacies by streamlining overall format and utilizing white space to
lead reader along effortlessly.